The power of social media was demonstrated today when the Age of Conversation online community combined to push their book near the top of Amazon’s bestseller charts.
A 24 hour "Bum Rush" co-ordinated by Chris Wilson saw hundreds of bloggers mobilize to promote the innovative marketing publication The Age of Conversation. In one day the book has risen from an Amazon ranking of approximately 110,000 to finish the day at #262 for all books and #36 on the Business Bestsellers list.
The "Bum Rush" marketing effort saw the book’s release promoted on
hundreds of websites and blogs around the world, then heavily pushed on
Digg.com, where it was the fastest rising web topic in the last 24 hours.
Readers were encouraged to buy the book from Amazon, make comments, review it, Digg it and tell their friends, and discuss the progress on Twitter.
The rush started in Australia, which is only lightly represented in
the book, then proceeded around the world until midnight on the US
east-coast. Bleary-eyed bloggers stayed online for the entire push,
giving encouragement in a real online-style festival.
The book had another breakthrough when it became listed on Wikipedia during the "Bum Rush". A profile of the book and listing of authors can be found here.
Of course thats not the end of the story. Now that Age of
Conversation is well up the Amazon rankings, we want to maintain the
rage and try to push it further. Its not too late to buy a copy. Buy one for your business, your clients, your friends or family. All proceeds go to Variety, the children’s charity.
Finally the Age of Conversation Bum Rush is here.
It’s time to execute the plan that’s been in the works for weeks.
We are launching The Age of Conversation up the Amazon charts. The book “brings together over 100 of the world’s leading marketers, writers, thinkers and creative innovators in a ground-breaking and unusual publication.” All of the proceeds generated from book sales and referrals will be donated to Variety, The Children’s Charity.
Buy, Starting Saturday March 29th
Click Here to buy your copy!
The Age of Conversation includes a chapter by Newcastle’s own Media Hunter discussing social media such as Hunter’s Best.
Source: Hunter Business Chamber
The overwhelming majority of individuals and organisations who supported the plan for Nobbys knew that it was the best way to make the area available to the wider community while at the same time protecting its heritage value, the President of Hunter Business Chamber, Karen Howard, said today.
“We urge Minister Garrett to listen to his own department, the NSW Heritage Council, Newcastle City Council and all the elected representatives of the Hunter and approve this adaptive reuse of Nobbys.”
Source: Hunter Business Chamber
The high level of recent investment in the Newcastle Business District belied suggestions that late night trading hours and anti social behaviour were key influences, the CEO of Hunter Business Chamber, Peter Shinnick, said today.
“What anti-social behaviour has done is to cause problems for users of the city and for businesses and residents that suffer inconvenience and damage but it does not figure in assessment of investment.”
Dust off your tap shoes, top hat and tuxedo… unpack your sequin gown and get ready to tread the boards again!
Source: Newcastle City Council
An exhibition featuring works bestowed by one of the Newcastle Region Art Gallery’s most generous benefactors, William Bowmore AO, OBE, will be on display at the Gallery from today. The exhibition will culminate in a tribute to Dr Bowmore on Monday 7 April at 11.30am.
Gallery Director RON RAMSEY says Dr Bowmore’s contribution to the arts in Newcastle has been significant, with more than $7million of paintings, sculptures and drawings added to the gallery’s collection over several years.
Source: Newcastle Permanent Building Society
Newcastle Permanent Building Society announced today that it would be increasing its variable mortgage rate by 0.35% following the Reserve Bank’s latest increase in official interest rates.
The increase would be effective on Tuesday, 18 March, with increased repayments for existing borrowers to apply from 1 May 2008.
Source: Hunter Business Chamber
The high level of recent investment in the Newcastle Business District belied suggestions that late night trading hours and anti social behaviour were key influences, the CEO of Hunter Business Chamber, Peter Shinnick, said today.
“What anti-social behaviour has done is to cause problems for users of the city and for businesses and residents that suffer inconvenience and damage but it does not figure in assessment of investment.”
Source: Newcastle Knights
Modern great, Danny Buderus has announced 2008 will be his last season with the Newcastle Knights.
30-year-old Buderus joined Knights CEO, Steve Burraston and Leeds Rhinos boss, Gary Hetherington at Balance Health Club today to reveal a deal with the English Super League Club that will see him finish his illustrious career in the Old Dart.
“I have been blessed to play professional football in Newcastle for the last 13 years, and I am extremely grateful for the support I have received throughout my career from everyone involved at the Knights” Buderus said
Source: Newcastle Port Corporation
Want to volunteer some of your time for a good cause?
Newcastle Port Corporation is sponsoring a rehabilitation project at Nobbys Beach by Conservation Volunteers Australia (CVA) between Monday, 17 March and Thursday, 20 March – and we need a few helping hands.
CVA has organised a group of international and local volunteers to remove bitou bush and re-establish native species along the beach but needs more volunteers for the four-day project. Volunteering for CVA is a great way to enjoy the outdoors, meet new people and learn new skills. If you volunteer for 30 hours you can complete a Certificate One qualification in Active Volunteering.
Featured
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
- Colliers International appoints Sticky for search
- Mullane & Lindsay Solicitors Launches Legal News Site
- New campaign aims to build a Hunter Advantage
- Web-tech community gather for Newcastle coffee mornings
- The National Broadband Network and what it means to you
- Announcements
- Art
- Books
- Business
- Community
- Current Affairs
- Education
- Environment
- Exporting
- Federal Election
- Film
- Food and Drink
- Health
- Hunter Councils
- Hunter Valley News
- Maitland
- Media
- Music
- National News
- Newcastle Jets
- Newcastle Knights
- Newcastle News
- Oversea's News
- Pasha Bulker
- Politics
- Sports
- Television
- Travel
- Uncategorized
- Weather
- Web/Tech
- Weblogs
- World News