Leading property management and services firm Colliers International has appointed local Newcastle digital agency Sticky to provide search and inbound marketing services.
Colliers International provides commercial property sale and commercial property lease services, property research industry data, investment property advice, property valuation and property management services to clients across Australia.
Hunter Advantage, a new initiative to promote Newcastle and the Hunter Valley to the rest of Australia, was launched last week. The concept is headed by a consortium of prominent local business identities and will involve a national medi and online campaign aimed at bringing more business to the region.
Here’s the Herald’s announcement:
THE Hunter is set to go head-to-head with major growth regions like south-eastern Queensland to market itself as an economic powerhouse.
A new venture with private sector backing will be launched in Newcastle on Friday to send the message that the Hunter is open for business.
Called Hunter Advantage, the marketing project will combine a national advertising campaign with an internet site to build a strong case for business and industry to invest in or relocate to the Hunter and stimulate growth.
Hunter Valley and Gunnedah based credit union Companion is showing their support for the community with the Companion Community Grants Scheme.
Companion have $20,000 available to be donated to the local community and are asking for members and the community for suggestions.
If you know of a not for profit club, group or charity, that could use a helping hand, why not nominate them to share in the grant scheme? Applications are open from 15 April to 15 May and nomination forms can be found here or you can pick one up at your local Companion branch.
This is Companion’s way of saying ‘Thank You’ to their members and the local communities serviced by their branches, and as a member you have a say in who gets the funds by getting involved.
So if you know of a sporting club, charitable organisation or community group that could use some extra funds, let Companion know.
One of the most famous phrases on the planet might be given a little Rock n Roll makeover when McDonalds makes their debut on the big stage. But rather than having employees don the big hair and makeup themselves the folks at King St McDonalds, Newcastle have decided to contribute to the city’s Rock and Roll pedigree and support the next generation of Rock and Roll talent.
With multi-platinum selling bands such as Silverchair and The Screaming Jets born and bred in the city it makes sense that that an organisation that prides itself on “giving back to the community that supports it” does so in the most appropriate manner. Read the rest of this entry »
Q. What do a Neo Fauvist artist and a Rockstar have in common ?
A. The Archibald Prize
No, this is not some attempt at highbrow humour but the latest project for Hunter Valley based artist Peter Sesselmann. The Archibald Prize is regarded as the most important portraiture prize and is the most prominent of all arts prizes in Australia. The Archibald is unique in that the subject should be considered to be someone “distinguished in art, science or politics”. So what subject would be best to compliment an artist such as Peter who is known for his loud vivid colourful style ?
Originally posted on www.newcastlegolf.com.au
The Newcastle Golf Club is excited to announce a special summer rate for all visiting members of Newcastle and Hunter Valley golf clubs. 
It allows local golf club members to play one of Australia’s top ranked golf courses at our club member guest rate of $40 per person.
This Summer Special is only available on a Sunday or Monday and ends on the 30th March 2009. So come and play at a NSW golf course that ranks as one of the best.
Happy New Year from Newcastle Golf Club
Note: Please quote your membership number and club when booking and present membership or golflink card on arrival.
Local digital agency Sticky is now so confident in its ability to deliver better search engine rankings that they have offered a guarantee. The agency has delved heavily into search engine optimisation with great success, so much so that they now insist on including SEO in every website they build.
Here’s their offer: If we don’t achieve first page ranking for your agreed search terms within 3 months, we will work for FREE until we get the result.
Your business has nothing to lose but a considerable amount to gain by contracting Sticky to deliver better search engine rankings.
Companion is listening
The members of Companion Credit Union have been handed the unusual but exciting task of selecting the organisations new logo via a quirky new TV campaign and dedicated voting website.
Voting on the new logo kicks off the credit unions unique marketing campaign ‘We’re listening’.
In an industry where it is easy to become just another number, Companion is giving its members a feeling of ownership.
“The credit union is really owned by the members and therefore we decided we should invite them to actively participate in helping us decide our future direction” said Ray O’Brien, Chief Executive.
Companion understands that perception and branding are crucial, therefore related focus groups were recently conducted with members and non members as part of research undertaken on Companion’s corporate identity and branding, and how Companion was perceived in the market place.
The feedback from the focus groups was very clear cut – the logo and positioning needed to be updated to better reflect Companion’s identity and its relationships with current members, as well as to become more appealing to potential new members.
Staff will also be encouraged to vote for their favourite new logo, “Next to the members, the staff at Companion are an integral part of our organisation. Therefore we also wanted to ensure that they were a part of our process to refresh our corporate image” said Mr O’Brien.
The television campaign will run through until the end of October with voting to close on 31st October.
The new Companion logo as voted by its members will be unveiled at the Annual General Meeting on 12th November.
For more information and to vote visit: www.wearelistening.com.au.
Carlee Potter, a former Newcastle radio announcer and freelance journalist, has launched an innovative new social media magazine for Australian businesswomen.
SNOBS is an online magazine designed for businesswomen and providing relevant information, news and events. SNOBS embraces social media philosophies of online community, open feedback and citizen journalism.
Carlee describes SNOBS as “an online magazine and social network for businesswomen. It is a resource for news, information and advice where career-driven women can connect with fresh industry contacts and keep in touch with valued friends.”
A former Newcastle radio announcer (NEWFM and NXFM) and freelance journalist (Sun Herald and Ralph), Carlee has moved boldly into the digital publishing world with SNOBS. The site mixes conventional magazine-style columns and social events coverage with interactive events calendars, citizen journalism and networking opportunities.
The site was designed and built by Sticky who continue to assist Carlee with her introduction to the world of social media. SNOBS will continue to evolve over the coming months with more features and contributors.
Newcastle, the Hunter and Port Stephens’ top ranked golf course, has just launched its new Sticky Digital website.
Newcastle Golf Club’s new state-of-the-art site went live today introducing visitors to a stunning new layout and a raft of user-friendly features.
Sticky has designed a site that allows members a greater range of relevant information, up-to-the-minute golf news and feedback.
The site is also designed to allow the management, directors and club pro to post regular updates quickly and easily.
Sticky have built-in an ability for the club to sell advertising on the site and offer members additional services and benefits.
Newcastle Golf Club was rated in the top 15 courses in Australia (Australian Golf Digest 2008), the only public access golf course in the Hunter Valley to be so highly ranked.
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